The Effects Of Emotional Intelligence On The World Of The...

The analysis of scientific literature indicates that the notion of emotional intelligence has begun to attract the attention of researchers in the 90-s of the twentieth century thanks to the works of the American psychologists John D. Mayer and P. Salovey, who first used the term emotional intelligence and started research activities to study the phenomenon. Emotional intelligence, according to these scientists, was first defined as â€Å"the subset of social intelligence that involves the ability to monitor one’s own and others’ feelings and emotions, to discriminate among them and to use this information to guide one’s thinking and actions† (Salovey Mayer, 1990, p. 190). In 1997, however, John D. Mayer and P. Salovey admitted that the initial definition of EI was insufficient, therefore they revised it as follows: â€Å"EI involves the ability to perceive accurately, appraise and express emotion; the ability to access and/or generate feelings when they facilitate thought; the ability to understand emotion and emotional knowledge; and the ability to regulate emotions to promote emotional and intellectual growth† (Mayer Salovey, 1997, p.10). The background of the concept of emotional intelligence was introduced by the American psychologist H. Gardner who put forward the idea of multiple forms of intelligence. These include: verbal, spatial, kinesthetic, logical-mathematical, musical, intrapersonal and interpersonal intelligences. According to H. Gardner, the structure ofShow MoreRelatedAds Playing Upon Peoples Insecurities are Unethical Essay1694 Words   |  7 Pages In the early twentieth century advertisements had just begun to capture the imagination and attention of early consumers. 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